Important links:
iOi the challenges we tackle: Child and Andi Oliver narrate, this is our main fundraising video
The problems we solve - link appears in our latest 2024 Impact Report
The solutions we deliver - link appears in our latest 2024 Impact Report
Imagination Journey - general & bookings
Creative Teams: corporate workshops
My Big Idea - 2025 - photos
PoP workshop 2025 - photos
All photos by year 2011-2025 - this is a Sharepoint link which I’m unsure if you will be able to have access. but if not please let Tom or I know what you need and we can go into this file which contains thousands of photos.
Martin: Thought Leadership
The Rise in School Absenteeism: Why We Need To Rethink Education
We Need To Start Earlier; The Real Skills Revolution That I Think Is Needed
The challenges of childhood and how the iOi is supporting children
General: Thought Leadership
Martin’s recent interview:
Neun Magazine: Background, leadership, personal, Imagination Journey
Civil Society: Leadership
Rider Levett Bucknall: Creativity in business
Brandpie: Pivot Points: Leadership in uncertainty
Reports:
Imagination Competencies: Fostering Life Skills with Children in UK Primary Schools - by Tom and Jess
Everything to Play For - Play Commission Report - 2025 - Includes Martin’s work as Commissioner and features iOi / Power of Play
Other Videos:
iOi this is imagination: 10-year-old video we very much love to use for academia and funders when needed
Schools Programme: work we did in 2024, and aspects of which we do in Tower Hamlets with LEGO. Shows potential of what we could do again.
My Big Idea: event we offer
Days of Play: schools based activities (w Lego)
Mega Maker Lab: old video but shows what we could do again (used for festival development, etc)
Tom’s research / thought leadership / Interviews
ITN STEM future careers interview (New Scientist): https://www.newscientist.com/article/2345864-solving-the-stem-crisis-working-together-to-fill-stem-roles/
Imagination Podcast with Rob Hopkins on communities of Imagination: https://www.robhopkins.net/wp-content/uploads/2024/04/Ministry-of-the-Imagination-final_compressed-1.pdf
Ministry of Imagination manifesto: https://www.robhopkins.net/wp-content/uploads/2024/04/Ministry-of-the-Imagination-final_compressed-1.pdf
Well School Podcast: Imagination is a Superpower: https://open.spotify.com/episode/7jelMnPmAFPdRgL3i7RN08?si=6Ckja2aCQ_K4Isr2xMpxzA&nd=1&dlsi=32fab99c8bd244d9
Jobs of the future / Imagination Podcast with ARC: https://podcasts.apple.com/gb/podcast/imagination-will-take-you-everywhere-preparing-for/id1648123225?i=1000582474378
A literature Review of Imagination in education and learning with Bath Spa University: https://data.bathspa.ac.uk/articles/dataset/Imagination_A_Child_s_21st_Century_Super_PowerA_Literature_Review_of_Imagination_in_Education_and_LearningFirst_Phase_Review_-_October_2023/24190629/2?file=42545131
International Journey of Art and Design (IJADE) research paper: Imagination Competencies: Fostering Life Skills with Children in UK Primary Schools. https://onlinelibrary.wiley.com/doi/10.1111/jade.12586